Why this matters
Every agency quotes industry averages. Averages are useless when your average patio job is twelve thousand dollars and your neighbour's is three.
This calculator models return on your own numbers — lead value, close rate, capacity — so the payback period is yours rather than a brochure figure. It is in development; until it ships we build the model with you directly.
What it will calculate
- Monthly investment against projected qualified leads
- Payback period in months at your close rate
- Capacity ceiling — what happens when the schedule fills
- Compounding effect of organic search versus paid acquisition
- Break-even lead volume for any proposed engagement
Who it's for
Owners comparing a website or SEO engagement against paid ads, lead-buying services, or doing nothing.
Common questions
- Do you use industry-average conversion rates?
- No. The model runs on your numbers. Where you don't have a number yet, we mark it as an assumption instead of hiding it in the total.
- Can you model a scenario before I hire anyone?
- Yes, and we'd rather you had the model before signing anything — including with us.